A parking lot is a parking lot is a parking lot—unless it’s the Summit Racing parking lot. On any given day or time, the lot outside a Summit Racing store can turn into an impromptu mini car show, depending on who’s stopped by the store. On Wednesdays,  we’ll share our parking lot find of the week—another benefit of being Powered by Summit Racing Equipment.

The Dodge Demon 340 was marketed in promotional materials as “a nice honest car at a nice honest price.”

It hardly sounds like a slogan befitting a Demon, but it really did hit the nail on the head. A variant of the popular Dodge Dart, the Demon 340 offered admirable performance at a reasonable price for the time–$2,721 to be exact. For the money, you got 275 horsepower from the 340 V8, plus a Rallye Suspension Package with heavy-duty front torsion bars, front stabilizer bar, rear springs, and shocks. It was Dodge’s most affordable muscle car in 1971.

After a two-year run, the Demon 340 was renamed the Dart Sport 340 in 1973 to appease religious groups who didn’t like the Demon moniker or mascot. However, the Demons weren’t exercised completely as we found this ’71 Demon haunting the grounds of the Summit Racing Retail Store in Akron, OH.

 

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Author: David Fuller

David Fuller is OnAllCylinders' managing editor. During his 20-year career in the auto industry, he has covered a variety of races, shows, and industry events and has authored articles for multiple magazines. He has also partnered with mainstream and trade publications on a wide range of editorial projects. In 2012, he helped establish OnAllCylinders, where he enjoys covering all facets of hot rodding and racing.